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shot by Ailera

Sugar + Style fashion lookbook AW 2019

11.27.20.commercial0

Sugar + Style fashion lookbook and e-com AW 2019. Model Alexandra in a yellow jumper. Shot by London based fashion photographer Ailera Stone

Today’s post is a Sugar + Style fashion lookbook AW 2019 photoshoot. This time we shot in a private members club in Soho, London – Century Club. We really lucked out with a great and sunny weather, which meant that lighting was quite amazing. It’s definitely some of my favorite natural lighting I’ve shot inside. The tones, the decor just really worked nicely together.
We used these images as e-com too, so we had to shoot many outfits in a short amount of time. It shows that you can still get a variety of poses and images using basically the same corner. I don’t really mind the similar background, especially if the best light is there. I will always follow the light. Makes it quite cohesive as well when it’s displayed on the website.
I also loved the model’s look for this type of shoot. The make up Vicky did is some of my favorites ever, the faux freckles just add something special.

     model: Alexandra
stylist: Jubbi
make up: Vicky Alice
photography: Ailera Stone

Which look from this Sugar + Style fashion lookbook Autumn/Winter 2019 was your favorite? I love the outfit in the collage below and the black/green faux leather items the most I think.

You can find my other commercial/ e-com work on my blog. Also follow me for instagram for most up to date work @ailera.

Sugar + Style fashion lookbook and e-com AW 2019. Collage with a checked dress and a fluffy jacket. Shot by London based fashion photographer Ailera StoneSugar + Style fashion lookbook and e-com AW 2019. Model Alexandra sitting on an animal print rug. Shot by London based fashion photographer Ailera StoneSugar + Style fashion lookbook and e-com AW 2019. Portrait of model Alexandra in autumnal faux freckles make up. Shot by London based fashion photographer Ailera Stone Sugar + Style fashion lookbook and e-com AW 2019. Shot by London based fashion photographer Ailera StoneSugar + Style fashion lookbook and e-com AW 2019. Close up detail of model in a yellow jumper. Shot by London based fashion photographer Ailera StoneSugar + Style fashion lookbook and e-com AW 2019. Model Alexandra sitting in a room with navy walls. Shot by London based fashion photographer Ailera Stone Sugar + Style fashion lookbook and e-com AW 2019. Shot by London based fashion photographer Ailera StoneSugar + Style fashion lookbook and e-com AW 2019. Shot by London based fashion photographer Ailera StoneSugar + Style fashion lookbook and e-com AW 2019. Funky portrait of model Alexandra in blue tinted sunglasses. Shot by London based fashion photographer Ailera Stone

LOVE this shot below and how the lighting turned out. Chasing shadows and drama again.

Sugar + Style fashion lookbook and e-com AW 2019. Portrait of Alexandra in shadows. Shot by London based fashion photographer Ailera Stone Sugar + Style fashion lookbook and e-com AW 2019. Shot by London based fashion photographer Ailera StoneSugar + Style fashion lookbook and e-com AW 2019. Shot by London based fashion photographer Ailera Stone

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Film of @melocst @thesquadmanagement make up by @v Film of @melocst @thesquadmanagement make up by @vickyalice 
Love these sunny shoot days and miss it so much ❤️❤️❤️
the one and only day on the beach last year with a the one and only day on the beach last year with a nice team 🌊☀️
for @sugarandstylefashion 
style @jubbi.s 
model @xoxo.salome
𝘧𝘰𝘳 𝘵𝘩𝘦 𝘴𝘵𝘢𝘳𝘴 𝘐 𝘬𝘦𝘦𝘱 
𝘢𝘴 𝘮𝘦𝘮𝘰𝘳𝘪𝘦𝘴
𝘰𝘧 𝘶𝘯𝘤𝘩𝘢𝘳𝘵𝘦𝘥 𝘱𝘢𝘵𝘩𝘴 
𝘐 𝘵𝘰𝘰𝘬 𝘪𝘯 𝘵𝘩𝘦 𝘯𝘪𝘨𝘩𝘵
🌙✨
gorgeous model @drew____draws @basemodelsuk
𝘧𝘰𝘳𝘦𝘴𝘵 𝘪𝘴 𝘮𝘺 𝘩𝘰𝘮𝘦 
𝘵𝘩𝘦 𝘱𝘦𝘢𝘤𝘦 𝘐’𝘭𝘭 𝘧𝘪𝘯𝘥 
𝘤𝘰𝘮𝘪𝘯𝘨 𝘣𝘢𝘤𝘬 𝘵𝘰 𝘮𝘦🌿🍃
beauty @vitorialima0ficial @thesquadmanagement shot last year.
Which one is your favourite?
1, 2, 3, or 4? Most beautiful eyes of @maleika_har 1, 2, 3, or 4? Most beautiful eyes of @maleika_harrower on 35mm film😍. New blog post is out with more film pictures from this shoot, follow the link in my bio. My cheap old film camera actually did quite well I think for many of these.
Hope everyone is having a nice and chill beginning Hope everyone is having a nice and chill beginning of the year. At least I’m definitely not pushing myself hard on new goals or resolutions yet and giving myself time, as it’s not been easy. It might be a new year for which I’m really hopeful for, but same me and a lot of the same issues to overcome, it was nice to just chill for a little bit. Let me know how you’ve been getting on❤️
.
First few pictures from my shoot with @charlotteabailey_ which I loved, its so good when a shoot just feels like hanging out and creating something together ❤️(see the good vibes of the second pic 👌)
1, 2 or 3? Hope you had nice and cosy holidays des 1, 2 or 3? Hope you had nice and cosy holidays despite everything going on this year. I know many of us have been away from family and friends and it’s really not been easy. But this will pass, and I really hope for a better next year ✨
Model Manon @moonmootch @thesquadmanagement. Make up by @vickyalice
Copyright © 2021 ⸱ shot by Ailera ⸱ Design by Love Riot ♡

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